COMMUNICATIONS STRATEGY

Messages, messengers and communication plans that allow you to be seen, heard and understood by audiences that matter.

NEWS MEDIA RELATIONS

An inside understanding of how newsrooms work, how to manage coverage and prepare for successful endorsement meetings.

CREATIVE MEDIA

Talented, campaign-tested photographers, film-makers, and graphic and digital artists producing compelling media that gets results.

SOCIAL MEDIA

Monitoring, and content production and scheduling across platforms, project-by-project or embedded to expand your bandwidth.

RESEARCH

Confidential policy, political and public opinion research by former journalists and leading pollsters.

WRITING

Speech writing, web content, and press materials and opinion by former journalists for external and internal audiences.

OUTREACH

Project and policy-related community and stakeholder engagement to assess challenge and opportunity, and find common ground.

ORGANIZING

Coalition-building, turnout and spokesperson media-training along critical path of decision-making, and project and policy approval.

LITIGATION SUPPORT

PR strategies and media training by former legal affairs journalists when the court of public opinion can influence outcomes.

RISK & CRISIS MANAGEMENT

Reputation management by anticipating and mitigating exposure, and by responding proactively when threats arise.

BIO

Chuck Finnie is a uniquely experienced communications strategist who trained on both sides of the notebook, lens and microphone.

Through a two-decade journalism career, Chuck worked as a beat writer, investigative reporter and editor in newsrooms of leading metropolitan, alternative weekly and legal-affairs publications in the San Francisco Bay Area, Los Angeles and Washington, DC. At the Hearst-owned San Francisco Chronicle and Examiner newspapers, Chuck covered and directed coverage of San Francisco’s politics, city and county government, criminal justice system and public schools.

Over the next eight years, he crafted and executed communication and media strategies at Barnes Mosher Whitehurst Lauter and Partners to help clients of one of the Bay Area’s most successful campaign and public affairs consultancies meet their objectives at the ballot box, in the halls of government and in the marketplace of ideas.

Chuck formed Chuck Finnie Communications to draw together the lessons learned and relationships made along the way—and put them to work on behalf of mission-driven individuals, organizations and causes to help them achieve their goals.